Email Marketing

Email Marketing

Mason Circle is a central London-based email marketing agency in London delivering outstanding results for businesses both at locally and nationally.

Mason Circle’s deep knowledge of email marketing, combined with a commitment to staying ahead of digital trends, allows us to create customized strategies that engage audiences, nurture leads, and dramatically improve conversion rates for our clients.

Mason Circle UK
Email Marketing Agency in London

Email Marketing Agency London

Email Marketing Consultancy

At Mason Circle, growth is the focus of all our marketing efforts. As a leading email marketing agency in London, we are experts in harnessing the power of personalized communications.

Our team excels at creating compelling email content and optimizing campaigns that resonate with your audience, build strong customer relationships, and drive business growth.

We Work With The Best

We work with a range of clients who integrate email marketing into their customized marketing strategies . The Mason Circle London team has a deep understanding of the dynamics of email marketing, allowing us to deliver tailored campaigns while achieving tangible results.
Content Marketing Consultancy

Email Marketing Platforms

Mail Chimp

Known for its user-friendly interface, Mailchimp lets you create interactive and responsive emails. With built-in analytics and automation features, you can optimize your campaigns for increased engagement and conversions.

Klaviyo

Klaviyo's advanced segmentation and automation capabilities enable you to deliver personalized email experiences at scale. Comprehensive e-commerce integration allows you to leverage customer data for targeted campaigns. As a Klaviyo partner, the Mason Circle team has countless customer success stories using such a powerful platform.

Constant Contact

With Constant Contact, you can create visually appealing emails and monitor their performance using a wide range of templates and tracking tools. The event management feature is an innovative feature for promoting webinars and online events.

MailerLite

MailerLite's simplicity doesn't come at the expense of functionality. Extensive features like landing page creation and popup customization complement your email campaigns, while A/B testing features help you continuously optimize your results.

ActiveCampaign

ActiveCampaign's CRM integration allows for targeted campaigns and allows you to customize your email marketing to fit your sales process. It is known for the high level of automation used to send timely and relevant emails to your audience.

Let's Work Together

Mason Circle provides high-quality email marketing services to a range of clients across a variety of industries. If you would like to know how we can improve your brand's sales through email marketing, contact us today.

Email Marketing Consultancy

A Unique Approach To Email Marketing

At Mason Circle, our approach to email marketing from our London office is strategic, data-driven and customer-focused. Every campaign we run is aimed at delivering results at scale while maintaining the ethos of your brand.

Segmentation

We use segmentation to deliver relevant content to our subscribers. By grouping them based on criteria like demographics or previous interactions, we can create targeted campaigns that resonate and convert.

Automation

Using automation ensures timely and consistent communication with your audience, increasing engagement and retention. It also encourages consistency when publishing campaigns.

A/B Testing

We regularly conduct A/B tests to optimize emails to improve engagement and conversion rates and ensure campaigns perform at their best. Years of experience in A/B testing have provided Mason Circle with valuable data for our clients.

Mason Circle’s Email Marketing Process

Identifying Target Groups

Our process starts with understanding your target audience and defining personas based on their preferences, behaviors, and needs.

Developing a Strategy

We develop a customized email marketing strategy, including setting clear goals, determining email frequency, and defining key performance indicators.

Selecting a Platform

Based on your needs and target audience, we select the best email platform from Mailchimp, Klaviyo, and more.

Segmentation & Personalisation

Leverage the capabilities of your selected platform to segment your audience and create personalized emails to increase relevance and engagement.

Automation Setup

We set up automation workflows for different user actions to ensure your audience receives the right emails at the right time, be it welcome emails, abandoned cart reminders, or re-engagement campaigns.

Design and Content Creation

Our team designs aesthetically pleasing emails complemented by compelling copy that resonates with your audience and drives action.

Testing & Deployment

We conduct rigorous A/B testing on various email elements, from subject lines to CTAs, and optimize them for better performance. After testing, we roll out the campaign.

Performance & Optimization

We continuously monitor campaign metrics to measure performance. Insights gained from this data drive ongoing optimization and improve email marketing ROI.

Reporting

Our transparent and comprehensive reports give you clear insight into the performance of your email campaigns, helping you make data-driven decisions.

Contact us

Speak to the Mason Circle London team today to find out how our tailored email marketing agency in London can help your business grow.