New York | Digital Marketing

Digital Marketing Agency in New York for Restaurants, Hotels and Ambitious Brands

Strategy, creative and performance for New York brands that want more bookings. SEO, paid media, social and web design, planned together by one team. From SoHo to the Upper East Side, we know Manhattan block by block. Our office is at 598 Fifth Avenue, in the heart of Midtown.

  • Founded 2016
  • Google 5-star rated
  • Hospitality specialists

Midtown & Fifth Avenue

Midtown · Flatiron · NoMad · Hudson Yards · Chelsea

Downtown Manhattan

SoHo · Tribeca · the West Village · the Lower East Side · the Financial District

Uptown & beyond

Upper East Side · Upper West Side · Harlem · Williamsburg · Long Island City

01 / Why New York is different

One city. Hundreds of micro-markets.

New York is the biggest city in the US, and almost nobody here searches for “New York” on its own. They search for a cocktail bar in the West Village, a hotel near Times Square or a pilates studio on the Upper East Side. Every neighborhood has its own map results and its own competitors.

It is also one of the most competitive markets in the world. National chains and well-funded brands chase the same searches. Independent and mid-sized businesses win by owning their block, their neighborhood and the moments their customers care about.

Marketing planned around New York

Every channel follows the city's calendar: Broadway nights, Fashion Week, the US Open, the holiday season on Fifth Avenue, Yankees and Knicks game days, and big conventions at the Javits Center. Search, social and ads then work together instead of chasing the same customer.

We plan New York marketing neighborhood by neighborhood from our Fifth Avenue office, so you compete where you can win instead of against every brand in the city.

  • restaurants in SoHo
  • hotel near Times Square
  • rooftop bar Midtown
  • brunch West Village
  • spa Upper East Side
  • gym Hudson Yards
8.8mpeople live in New York City’s five boroughs
1.69mpeople live in Manhattan alone
64.3mvisitors came to New York City in 2024

Sources: US Census Bureau, 2020 Census; NYC Tourism + Conventions, 2024 year-end figures.

02 / What we do

Marketing services in New York

Strategy, creative and performance. Aligned around your ambitions.

NEW YORK

05 / Creative

Content & creative

Photography, video and brand content shot in New York and made for every channel.

Photo · Video · Branding

06 / Retention

Email, CRM & PR

Keep guests coming back, and get your brand talked about across New York.

Email · CRM · Digital PR

One connected partner in New York.

Get my free review

03 / Industry expertise

Marketing for New York's service businesses.

A considered approach to your market and your customer journey.

Hospitality interior with arched windows, warm light and premium table objects

Restaurants & bars

From SoHo dining rooms to West Village wine bars, win the reservations on your block.

Restaurant marketing
Contemporary hotel courtyard with natural stone architecture

Hotels

Win direct bookings back from OTAs around Midtown, Times Square and Lower Manhattan.

Hotel marketing
Luxury gym with walnut finishes and natural daylight

Wellness

Fill classes and memberships on the Upper East Side, in Tribeca and in Williamsburg.

Wellness marketing
Premium fragrance and sculptural objects against burgundy fabric

Lifestyle & luxury

Bring foot traffic to Fifth Avenue, SoHo and Madison Avenue, and sales to your online store.

Lifestyle marketing
Smartphone and unbranded payment card on a charcoal desk

Real estate & fintech

Reach buyers, renters and investors across Manhattan and Brooklyn’s new developments.

Real estate marketing

04 / How we work

Your first 90 days

One plan across every channel, with quick wins first.

Weeks 1 to 2

Review & benchmark

We look at every channel, your competitors in New York and the numbers that matter to you.

Weeks 2 to 4

Plan & fix

A joined-up plan, tracking that works and the quick wins first.

Months 2 to 3

Launch & build

Campaigns, content and SEO go live and start to compound.

Ongoing

Grow & report

Monthly reporting on bookings, inquiries and revenue across channels.

05 / Why Mason Circle

Why New York brands choose us

Sector specialists

We've worked with restaurants, hotels, wellness and lifestyle brands since 2016, so we already know how your customers decide.

One connected team

Every channel runs from one plan and one team, so nothing pulls in different directions.

ROI, not vanity

We report on bookings, calls and revenue. If a number doesn't move the business, we don't count it as a win.

Built for you

Every plan starts from your locations, competitors and goals. One venue or a national group.

New York marketing questions

Straight answers about working with a digital marketing agency in New York.

Ask us directly
What does a digital marketing agency in New York do?
We help New York businesses win customers online. That means being found on Google, running ads, posting on social and making sure your website turns visits into bookings.
Do I need every service?
No. Some clients start with SEO or ads alone. Your free review shows which channels will pay back fastest, and we start there.
Do you work with small and independent businesses?
Yes. We work with single independent venues as well as national groups, and the plan fits your budget.
Do you have an office in New York?
Yes. Our New York office is at 598 Fifth Avenue, New York, NY 10036. We work with businesses across all five boroughs, from Midtown and SoHo to Brooklyn and Queens, and with brands in Miami, Los Angeles, Orlando and Houston.
How do you report results?
Monthly, in plain English, focused on bookings, inquiries and revenue. You'll always know what's working.
How do I get started?
Request your free New York marketing review below. We'll review your channels and talk you through a 90-day plan on a short call.

Free New York marketing review

Get a clear plan for growth in New York.

Tell us about your business. We'll review your channels, compare you with three local competitors and send a 90-day plan. No cost, no obligation.

Prefer email? hello@masoncircle.com

Our US office: 598 Fifth Avenue, New York, NY 10036

We reply within one business day. We never share your details.