01 / Search
Google Search Ads
Show up first when someone in Leeds searches for what you sell. Keywords and ads are built around bookings, not clicks.
Search · Performance Max · Call ads
Leeds | Paid Media & PPC
PPC & Paid Media Agency in Leeds for Hospitality and Ambitious Brands
Turn ad spend into bookings you can count. We run Google Ads and Meta Ads for hospitality and service brands that need customers this week, not next year. From Call Lane to Chapel Allerton, we know the city's streets.
- Founded 2016
- Google 5-star rated
- Hospitality specialists
Leeds city centre
Call Lane · Victoria Quarter · Kirkgate · Leeds Dock · South Bank
North Leeds
Headingley · Chapel Allerton · Roundhay · Oakwood · Meanwood
Wider Yorkshire
Harrogate · Wetherby · Wakefield · Bradford
01 / Why Leeds is different
A compact city centre. A long reach across Yorkshire.
Leeds is England's second-largest local authority, yet you can walk across its centre in twenty minutes. That makes competition tight. A bar on Call Lane is up against dozens of others within a few hundred metres.
Beyond the centre the city changes quickly. Headingley has a big student crowd. Chapel Allerton and Roundhay have dining scenes of their own, and plenty of customers drive in from Harrogate and Wakefield.
Ads timed to how Leeds spends
Paid media works best when it follows the city's rhythm. We plan budgets around rugby and cricket at Headingley, gigs at the First Direct Arena, match days at Elland Road and the student year. On quiet nights we pull back, so spend goes where the demand is.
Leeds ads often split by audience. Students and young professionals respond to different offers than families in Roundhay or visitors from Harrogate.
- bars Call Lane
- restaurants Chapel Allerton
- hotel near First Direct Arena
- brunch Headingley
- spa Harrogate
- gym Leeds Dock
812,000people live in Leeds, England's second-largest local authority
8.1%population growth between 2011 and 2021
Sources: ONS Census 2021.
02 / What we do
Leeds paid media services
Search, social and retargeting, run by one team and judged on bookings.
02 / Maps
Local & Maps ads
Promoted pins and location ads win the near me moment and send people straight to directions or a call.
Local campaigns · Maps · Store visits
03 / Social
Meta Ads
Instagram and Facebook campaigns aimed at the right postcodes and interests, with creative made for the feed.
Instagram · Facebook · Reels
04 / Retarget
Retargeting
Plenty of people look at your menu, rooms or prices and leave. We bring them back.
Website · Social · Email audiences
05 / Creative
Ad creative & landing pages
Ads that stop the scroll, and fast landing pages that turn the click into a booking.
Video · Static · Landing pages
06 / Measure
Tracking & reporting
Calls, bookings and cost per customer, reported every month in plain English.
GA4 · Conversions API · Call tracking
Every pound working harder in Leeds.
Get my free ads audit03 / Industry expertise
Paid media for Leeds's service businesses.
Campaigns shaped around how each sector sells.
Restaurants & bars
From Call Lane bars to Chapel Allerton dining, become the obvious choice.
Restaurant marketing
Hotels
Win direct bookings from arena, rugby and business visitors.
Hotel marketing
Wellness
Grow memberships and class bookings in Headingley, Roundhay and Harrogate.
Wellness marketing
Lifestyle & luxury
Bring shoppers to the Victoria Quarter and Trinity Leeds.
Lifestyle marketing
Real estate & fintech
Reach buyers and renters across the South Bank and Leeds Dock.
Real estate marketing04 / How we work
Your first 90 days
Small tests first. Bigger budgets once the numbers prove out.
Weeks 1 to 2
Audit & tracking
We review your accounts, fix tracking and find the spend that isn't earning its place.
Weeks 2 to 4
Launch & test
New campaigns, audiences and creative go live across Leeds, with small tests before big budgets.
Months 2 to 3
Scale what works
Budget moves toward the ads, areas and days that bring in bookings.
Ongoing
Optimise & report
Weekly tuning, plus a monthly report on cost per booking, calls and revenue.
05 / Why Mason Circle
Why Leeds brands choose us
Sector specialists
We've worked with restaurants, hotels, wellness and lifestyle brands since 2016, so we already know how your customers decide.
One connected team
Ads, SEO and social are planned together, so you don't pay for clicks you could win for free.
ROI, not vanity
We report on bookings, calls and revenue. If a number doesn't move the business, we don't count it as a win.
Built for you
Every plan starts from your locations, competitors and goals. One venue or a national group.
How much should I spend on Google Ads in Leeds?
That depends on how competitive your category is and how many bookings you need. Many local businesses start with a modest test budget and scale once the results are clear. Your free audit includes a recommended budget.
Which is better, Google Ads or Meta Ads?
They do different jobs. Google Ads catch people who are already searching. Meta Ads create demand from people who weren't looking yet. Most Leeds hospitality brands need both, in different amounts.
How quickly will I see results?
Ads can bring in enquiries within days of launch. The first month is mostly testing. Accounts usually settle into steady results by month two or three.
Do you cover Harrogate, Wakefield and the rest of Yorkshire?
Yes. We work with businesses across Leeds and West Yorkshire, as well as Harrogate and Wetherby.
Can you run ads for several locations?
Yes. Each venue gets its own targeting, budget and reporting, so a busy site never eats the budget of a quieter one.
How do I get started?
Request your free Leeds ads audit below. We'll review your accounts and walk you through a 90-day plan on a short call.
Free Leeds ads audit
See where your ad budget is going.
Tell us about your business and any ads you run now. We'll review your accounts and send a 90-day plan with a recommended budget for Leeds. No cost, no obligation.
Prefer email? hello@masoncircle.com